User Centered Design 101

Is User Centered Design a buzzword, a technique, or a methodology? Why does “UCD” get so much attention? How has it changed how teams approach web application usability efforts? Is UCD right for you?

The presentation consists of the following topics:

1. User Centered Design: Evolving from Dot-Com to Web 2.0
2. Why UCD? (Development, Business, Design benefits)
3. Development process: UCD vs. Agile vs. Waterfall
4. Case Studies: User Centered Design success stories
5. Is UCD right for you?: Planning a UCD process for your product
6. Q & A